May 20, 2009

Developing People ... Inspiring SuccessTM 


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   Volume 6, Issue 5   May 2009   ISSN 1556-3820

"A gentle word, a kind look, a good-natured smile can work wonders and accomplish miracles."

-- William Hazlitt (1778-1830), English Author

Note From Regina 


Spring is truly in the air! I know because on a personal level I'm getting the annual invitations to graduation parties, showers, barbeques, and other outdoor gatherings.  On a professional level, I'm getting invitations to training seminars, golf events, and other networking activities.  That means lots of networking opportunities!

In view of the uncertain business environment, networking is now more important than ever. In a recent Red Ladder poll, almost 43% of respondents said they regularly network because it’s their best source for new ideas, new business, and new opportunities. However, almost 57% indicated that they network only occasionally because they have a hard time finding time given their busy schedule. Unfortunately, that’s the case for most individuals, and then they make the mistake of networking at the worst possible time – when they’ve lost their job, are desperate for some new business, or need information and connections.

Guess what? Networking is about building relationships and that takes time. So remember, the time to network is before you actually need to. So take advantage of the networking opportunities the new season affords you.

For this month’s feature article, I’ve pulled one out from the Red Ladder archives, Networking for Success. You’ll find the tips in this article are as timely as ever. Happy networking!

Until next month! 

Regina Barr

P.S. Take this month's short poll and tell me your view on how leaders should react when making mistakes.

   Feature Article

Networking for Success!

Networking is an art form practiced by many, mastered by few. Like anything, practice makes perfect. Owning my own company, I get to practice a lot.

My favorite networking example is from the movie, For Love or Money. There is a classic scene where Michael J. Fox, who plays a hotel concierge, ducks into a helicopter owned by a man named Chuck. The helicopter pilot says to Fox, "How do you know Chuck?" Fox says, "I don't know Chuck. But I know Eddie Shackner. Eddie knows Jerry Levine. Jerry knows George Spitzer. George knows Chuck." The pilot replies, "Small world." Really!

In its simplest form, networking is about building a strong web of relationships. Below are some essential tips for successful networking whether your goal is to build your business or simply to establish new professional relationships or friendships.


  • Bring business cards wherever you go. They are the "currency of networking."
  • Have a 30 second elevator speech and practice it. Does it sound interesting to you? If not, it won't be interesting to anyone else!
  • Schedule time on your calendar for ongoing networking. Attend association meetings, chamber meetings, business seminars, luncheon programs and other appropriate networking venues. (See the business calendar in your local newspaper for other ideas.)
  • Set a goal to meet at least one new person at each networking meeting you attend. Remember, it's quality, not quantity that you are looking for here.
  • Ask for business cards. Be sure to note the date on the front and the time, location of where you met and any other relevant information on the back.
  • Follow-up new contacts within one week. Schedule a coffee/ lunch or send notes, e-mails, articles or other items periodically to maintain the connection.


  • Sit with your buddies. You can talk to them anytime!
  • Arrive late. You don't want to be competing with the speaker or food service for attention!
  • Do all the talking. When you speak, you push people away, but when you listen, you draw them in to you.
  • Be insincere. If you are not interested in someone, politely move on.
  • Collect a business card from every person you meet. Collect cards only from those you plan to follow-up with. It's quality not quantity that counts!

On a final note, remember that networking is not about what you get out of a relationship; it's about what you give. Seek first to give in a relationship and be assured that as the saying goes, the rest will follow.

Regina Barr is a former marketing executive and founder of Red Ladder, Inc. As CEO she helps organizations manage transitions, complete major projects, build strong teams and develop leadership talent. She is an executive coach, professional speaker, trainer, writer and media commentator who holds master’s degrees in business administration and human development. For more information, visit www.redladder.com or 651-453-1007.

Copyright 2004-2009 Regina Barr, Red Ladder, Inc.
All rights reserved.

   Pass it on ...

If you find value in this newsletter, I invite you to share it with others who can benefit. Please forward in it's entirety. You may also publish or reprint this newsletter as long as it is accompanied by Regina Barr's byline and contact info (below the feature article). Please send us a link to the article when it's published.

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About Red Ladder

Red Ladder, Inc. provides services for individuals and organizations with a goal of developing people and inspiring success. Regina Barr, Red Ladder’s CEO, holds a BBA, an MBA and an MA in human development. With over twenty years in the financial services industry, she has a broad range of leadership experience in product, sales, and marketing.

in this issue ...
  • Note from Regina
  • Networking for Success!
  • Speaking Schedule
  • Resources
  • What's New
  • About Red Ladder

Today's poll ...

When it comes to making mistakes . . .

Take this month's short poll.

What's New ...

04/09 Regina Barr was quoted in the Northwestern Financial Review article, After 87 years, Financial Women International will close its doors.

Here are some of Regina's upcoming programs  ...

June 11, 2009, FWI Georgia District Conference, Hit the Ground Running™, Workshop

July 8, 2009 (12 Noon CST), IABC Minnesota Dial Up Your Career Series, Up is Not the Only Way™, TeleSeminar

September 9, 2009 (8 am CST), IABC MN Dial Up Your Career Series, Time Management for the Time Pressed™, TeleSeminar

October 2009, FWI Annual Conference, Hit the Ground Running™, Workshop

November 11, 2009 (12 noon CST), IABC MN Dial Up Your Career Series, Pricing Integrity and Personal Value: What Are You Really Worth?, TeleSeminar

Preview a list of Regina’s five most requested programs.

Interested in having Regina speak or present a seminar or workshop at your next event? Contact us at: 651-453-1007 or .


Resources ...  

How to Work a Room®: Author Susan RoAne's book is for anyone who has to attend business and social events.  Read this book and make your next entrance into any crowded room the one that could change your business and your life!

Smile & Move:             The best networkers are ‘Schmoozers’ (people who know how to converse casually, especially in order to gain an advantage or make a social connection) and ‘Smovers’ (people who smile and move). This uplifting, three-minute video focuses on attitude and action with messages that can apply to your work, life and yes, networking.


“Regina makes each and every project simple and seamless. She stays focused on the big picture while managing the day-to-day details. She maintains excellent communication to make sure that each task/ project happens on time and on budget. Quite simply, Regina makes things happen. She’s amazing to work with.”

– Colleen A. Davis, CEO / Creative Director, Crescio Inc.

Copyright 2009 Regina Barr, Red Ladder, Inc. 
All rights reserved.

 www.redladder.com| | 651-453-1007 | Inver Grove Heights, MN 55076